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Management

Leah Messina

Founder & CEO

Leah Messina is the Founder & CEO of Sinuate Media, a digital marketing & public relations firm based in Baltimore, MD. After relocating from NYC to Baltimore in 2005, Leah started the company, determined to reinvent the way online marketing was done. From that desire, she developed a new concept of integration called "organic marketing" which combines areas of social media, technology, barter media, and public relations with traditional marketing. The goal of integrating these fields is to provide effective and customized campaign strategies which benefit clients by increasing consumer interaction with their brand.

 

Leah has over 11 years experience in digital marketing and promotions, working for both agencies and web publishers. She started her career at the online teen magazine, Kiwibox.com, helping to grow that community to over 2 million members. That experience lead to a position at one of NYC’s most cutting-edge digital marketing firms where Leah had the opportunity to break ground on the first uses of RSS and podcasting for marketing. Since then, she has extensively managed online and grassroots marketing campaigns for top-tier entertainment, consumer product and financial services companies.

 

A regular speaker on the topics of social media, social media corporate policy, and emerging technology in digital marketing, Leah has presented to such organizations as the National Association of Women Business Owners, the National Sales Network, the International Association of Administrative Professionals, the Maryland Chamber of Commerce, as well as to numerous private companies.

 

Originally from New York, Ms. Messina holds a BA in Professional Writing and Communication Design from Carnegie Mellon University. She is a MS in Marketing candidate at the Carey Business School at Johns Hopkins University and a past board member for the Maryland chapter of the National Association of Women Business Owners (NAWBO). She won NAWBO’s 2007 “Rookie of the Year” award and is a 2009 recipient of the Brava Award from SmartCEO magazine.

 

Additionally, she is an active member of Business Volunteers Unlimited, serving on their Marketing Committee. Additionally, Leah is also the CEO of Diva Entertainment Group, which publishing and manages online communities for women, of which BookDivas.com is the flagship site. She is dedicated to promoting literacy and providing empowering opportunities for young women.

 

When not working, Leah enjoys time with her husband and dog, ideally traveling across the world. The dog gets to come…sometimes.

 

Connect with Leah:

 

- LinkedIn
- Twitter
- SlideShare
- Flickr

 

 

Melissa Macchiavelli
Account Manager
Melissa Macchiavelli is an Account Manager for Sinuate Media. With more than 15 years experience in marketing and a diverse background in agencies as well as corporations, Melissa enjoys the challenges involved in developing and executing complex and multifaceted campaigns for clients. In addition to being passionate about marketing, Melissa is an amateur photograph, avid reader and vegetarian dining aficionado. She loves the original James Bond movies, old Law & Order episodes and vintage video games like Super Mario World, Ms. Pacman and Galaga. In her free time, she enjoys discovering new blogs to read, live music, biking around the city and spending time with her husband and kids.