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5 Tips for Responding to Negative Online Reviews

5 Tips for Responding to Negative Online Reviews

Most businesses don’t know how to respond to negative online reviews. To some business owners, a negative review feels like an accusation. In fact, just one negative review can have a pretty big impact on your business’s reputation. This is especially true if the...
305 Tasks Digital Marketers Do

305 Tasks Digital Marketers Do

When we first published our list of 125 Tasks Digital Marketers Do in 2013, we never anticipated how popular the post would be. As we enter 2021, the need for digital communication has never been so prominent. The COVID-19 pandemic has pushed businesses to adapt to a...

Social Media, Angry Customers, and Happy Endings

Social media has become an extremely effective way for a business to generate new leads and support your sales funnel. In fact, recent research by Vision Critical found that 40% of people that “favorited” an item on sites such as Pinterest or retweeted an item through...

Are Yelp Reviews Still Relevant?

I get online and search for reviews for almost everything I think about spending money or time on; whether that is a new TV, a new car, a video game, a doctor, or simply trying a new restaurant. I want to know what other people think about these things before I use my...