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6 Trends That’ll Change How Business is Done

6 Trends That’ll Change How Business is Done

Blockchain technology powers cryptocurrency. It is widely referred to as the technology behind the most popular form of cryptocurrency, Bitcoin. As marketers, what we’re truly interested in is the notion of using this same technology to prevent digital fraud. Statista...

Moving into the Mobile Web

With the increase of smartphone users in the United States — yes, we are talking about all of those iPhone & Blackberry addicts — it is increasingly important to have a mobile-ready website. In fact, cell phone sales have been declining but Smartphone sales have...

Tool for the Future – Mobile Marketing

Propped up high above the corner of E. 3rd Street and Bowery in Manhattan, a 100-foot long Lenny Kravitz invites us to send him a text message, a “short code”, on behalf of Absolut vodka to receive a free downloadable mp3. Amidst the urban revitalization in East...

Three Organic Marketing Goals to Embrace in 2007

Here’s an excerpt of our most recent newsletter, which you can sign up for here, if you’re interested. 1. Give Your Customers a Reason To Come Back Ask yourself “When’s the last time I updated my website?” If the answer is more than two months ago, then now’s the time...